Map Max fields to Overloop.
Let ICP name and fit score power Overloop routing.
Map Max fields to standard or custom prospect fields in Overloop, including ICP name and fit score. Overloop workflow conditions can then use those values to route leads sent from Max, so leads from ICP A enter campaign A and leads from ICP B enter campaign B.
2 · Arrives inOverloop
MAX ICPPrimary ICPMAX ICP FIT SCORE3
3 · Overloop workflow
Primary ICP→Campaign A
What changed
The Overloop integration now has a field-mapping screen. You can connect Max lead and ICP values to Overloop standard fields and to any custom prospect fields in your account.
Why it matters
The context Max used to qualify a lead no longer disappears at handoff. Overloop workflows can evaluate mapped values such as ICP name or fit score and decide what happens next.