B2B intent signals worth acting on
A library of buyer intent signals and sales trigger events. Each page explains what the signal means, when it matters, and how max turns it into LinkedIn and email campaigns with a clear why-now.
- New signal
Job change signal
Eskimos Inc. just changed CEO, they might rebuild their process and need help with new tools.
Job change signal
Use job changes as an intent signal for B2B lead generation, LinkedIn outreach, and email campaigns with max.
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- New signal
Website visitor signal
Acme Inc. visited your pricing page four times this week, they're evaluating right now.
Website visitor signal
Turn anonymous website visitors and account-level traffic into lead generation campaigns with max.
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- New signal
LinkedIn engagement signal
John Smith engaged with three posts on agency operations, he's thinking about it this month.
LinkedIn engagement signal
Use LinkedIn engagement as a lead generation signal for outreach campaigns, account prioritization, and AI SDR workflows.
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- New signal
Hiring signals
Stripe just opened five sales engineer roles, they're scaling sales and need pipeline tooling.
Hiring signals
Use hiring activity to detect growth priorities, budget, and outbound opportunities with max.
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- New signal
Funding announcement signal
Mistral closed a €600M Series B, the new budget unlocks tooling and sales headcount decisions.
Funding announcement signal
Use funding announcements as B2B lead generation signals for timely LinkedIn and email campaigns with max.
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- New signal
Competitor mention signal
@Apollo got criticized publicly for deliverability, the timing is right to position max.
Competitor mention signal
Use competitor mentions as a B2B buying signal when accounts compare vendors, ask migration questions, or show public dissatisfaction with an incumbent tool.
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- New signal
Tech stack change signal
Notion adopted Snowflake last week, new data pipelines mean new integration needs.
Tech stack change signal
Use technology adoption, replacement, and migration signals for B2B lead generation, LinkedIn outreach, and email campaigns with max.
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- New signal
Job posting signal
A job posting signal is evidence that a company is hiring for a role connected to a problem your team can h…
Job posting signal
Use job posting signals to find companies with active hiring needs and turn open roles into safe LinkedIn and email campaigns with max.
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- New signal
Reposted job signal
A reposted job signal appears when a company publishes the same or similar role again after it has already …
Reposted job signal
A reposted job can reveal urgency, hiring friction, or unresolved demand. See how max turns the signal into useful outbound.
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- New signal
Recruitment campaign signal
A recruitment campaign signal appears when a company opens several roles in the same function, geography, o…
Recruitment campaign signal
Detect companies opening multiple roles and use recruitment campaign signals to prioritize accounts, buyers, and outreach assets.
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- New signal
Social mention signal
A social mention signal is a public post or comment where a buyer, company, or relevant stakeholder mention…
Social mention signal
Use LinkedIn and social mention signals to detect active topics, buyer priorities, and safe outreach angles with max.
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- New signal
Post reaction signal
A post reaction signal is a visible like, comment, repost, or engagement on content related to your categor…
Post reaction signal
Turn LinkedIn likes, comments, and reactions into account prioritization and human-approved outreach campaigns with max.
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- New signal
Influencer post engagement signal
An influencer post engagement signal appears when a prospect engages with a relevant creator, analyst, oper…
Influencer post engagement signal
Find prospects engaging with relevant industry voices and turn influencer post engagement into safe, useful outreach with max.
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- New signal
Company post engagement signal
A company post engagement signal appears when a buyer or account engages with posts from a company page rel…
Company post engagement signal
Monitor engagement on company pages, competitor pages, and market pages, then turn company post signals into outreach with max.
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- New signal
New follower signal
A new follower signal appears when a person or company starts following a relevant company page, competitor…
New follower signal
Use new follower signals from LinkedIn or market pages to detect emerging interest and route the right accounts to max campaigns.
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- New signal
Company creation signal
A company creation signal is evidence that a new business has been incorporated, registered, funded, or pub…
Company creation signal
New company creation signals reveal teams building their first stack. See how max turns incorporation events into outreach.
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- New signal
Public tender signal
A public tender signal is a published procurement opportunity, RFP, contract notice, or public buying reque…
Public tender signal
Use public tender and RFP signals to find active buying projects, qualify fit, and draft compliant outreach with max.
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- New signal
M&A signal
An M&A signal appears when a company announces a merger, acquisition, carve-out, consolidation, or ownershi…
M&A signal
Use merger and acquisition signals to detect restructuring, integration work, vendor review, and campaign timing with max.
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- New signal
Paid search spend signal
A paid search spend signal is evidence that a company is actively buying demand through Google Ads or simil…
Paid search spend signal
Use paid search spend signals to find companies buying demand and pitch SEO, CRO, landing-page, or outbound assets with max.
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- New signal
Competitor ad activity signal
A competitor ad activity signal appears when competitors launch, refresh, or scale visible paid ads in a ca…
Competitor ad activity signal
Use visible competitor ad evidence and creative pressure to shape safe agency or SaaS outreach with max.
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- New signal
Website launch signal
A website launch signal is evidence that a company has launched, redesigned, migrated, or materially change…
Website launch signal
Use website launches, redesigns, and new pages as signals for agencies, SaaS teams, and service providers with max.
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- New signal
Content gap signal
A content gap signal appears when a company lacks pages, topics, comparisons, or assets that competitors us…
Content gap signal
Find prospects with missing BOFU pages, competitor content gaps, or weak organic coverage and turn those signals into outreach with max.
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- New signal
Agency profile visit signal
An agency profile visit signal appears when a prospect views a provider profile, comparison page, pricing p…
Agency profile visit signal
Use Sortlist-style agency profile visits and high-intent page visits to prioritize accounts and launch human-approved outreach with max.
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- New signal
Rebrand or migration signal
A rebrand or migration signal appears when a company changes brand identity, domain, website architecture, …
Rebrand or migration signal
Use rebrands, migrations, and domain changes as signals for SEO, web, RevOps, and implementation outreach with max.
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- New signal
Agency search intent signal
An agency search intent signal appears when a company shows evidence of searching for agencies, vendors, al…
Agency search intent signal
Detect companies searching for agencies, vendors, alternatives, or service providers and turn the signal into useful outreach with max.
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