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Twenty-one signals to find
your next customer.

Every signal is filtered against your ICP before it reaches your team.

21 available signals

  • LinkedIn engagement

    Post reactions & comments

    Turn every interaction on a specific post into an ICP-filtered lead.

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    View details for Post reactions & comments

  • LinkedIn engagement

    Company page engagement

    Continuously track the active audience of any LinkedIn company page.

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    View details for Company page engagement

  • LinkedIn engagement

    Keyword & topic mentions

    Detect people publicly discussing the pain, tool or category you care about.

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    View details for Keyword & topic mentions

  • LinkedIn engagement

    LinkedIn event attendees

    Turn webinar and event attendance into a complete, filtered follow-up list.

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    View details for LinkedIn event attendees

  • LinkedIn engagement

    New followers of tracked companies

    Spot decision-makers when they start following a competitor, partner or category leader on LinkedIn.

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    View details for New followers of tracked companies

  • Competitor signals

    Competitor GTM engagement

    See which posts and people are attracting a competitor team's attention.

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    View details for Competitor GTM engagement

  • Hiring & people

    New job postings

    Reach a company the moment it starts investing in a role or function.

    Explore
    View details for New job postings

  • Hiring & people

    Reposted job openings

    Surface a need that persists and a pain that is getting harder to ignore.

    Explore
    View details for Reposted job openings

  • Hiring & people

    Hiring campaigns

    Detect teams in hypergrowth through a configurable spike in open roles.

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    View details for Hiring campaigns

  • Hiring & people

    Key departures

    Know when a departure creates an operational gap or puts a relationship at risk.

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    View details for Key departures

  • Hiring & people

    Job changes

    Reach decision-makers during the first 90 days of a new mandate.

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    View details for Job changes

  • Growth & finance

    Funding rounds

    Match a verified raise and its stated use to the work your offer supports.

    Explore
    View details for Funding rounds

  • Local & public data

    Public tenders

    Receive relevant French and European tenders with criteria and deadlines.

    Explore
    View details for Public tenders

  • Local & public data

    Public contract awards

    Reach a company when a newly won contract creates immediate delivery needs.

    Explore
    View details for Public contract awards

You don’t need all twenty-one.
Just the right few.

Tell Max who you sell to. It recommends the right signals, filters the noise and delivers qualified leads for your team to review.

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Available in Max · LinkedIn engagement

Post reactions & comments

Turn every interaction on a specific post into an ICP-filtered lead.

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Best used to

Activate a strong post (yours, a partner's or a market voice's) while the conversation is still fresh.

Example detection

A VP Sales comments on a post about keeping outbound personal at scale.

Example ICP fit
B2B SaaS · 50–250 employees · Benelux
Delivered with
Verified email · LinkedIn · source post
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · LinkedIn engagement

Company page engagement

Continuously track the active audience of any LinkedIn company page.

Share this signal

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Best used to

Follow a customer, partner, category leader or competitor page and surface only the decision-makers who match.

Example detection

A Head of Growth reacts to two posts from a category leader in seven days.

Example ICP fit
Marketing leader · 100–500 employees · Europe
Delivered with
Profile · company context · engagement trail
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · LinkedIn engagement

Influencer audiences

Find buyers learning from the people who shape your category.

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Best used to

Build a niche pipeline from trusted industry voices without needing a large audience of your own.

Example detection

A COO comments on a creator's breakdown of multi-site expansion.

Example ICP fit
Operations leader · multi-site company · France
Delivered with
Email · LinkedIn · creator and post context
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · LinkedIn engagement

Keyword & topic mentions

Detect people publicly discussing the pain, tool or category you care about.

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Best used to

Enter a live conversation with a useful point of view when someone describes the problem you solve.

Example detection

A founder posts that their pipeline has stalled after hiring three SDRs.

Example ICP fit
Founder · B2B service company · 20–100 employees
Delivered with
Original post · verified email · suggested angle
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · LinkedIn engagement

LinkedIn event attendees

Turn webinar and event attendance into a complete, filtered follow-up list.

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Best used to

Reach every relevant attendee after your event or a competitor's, not just the people your team happened to meet.

Example detection

A Revenue Director registers for a webinar about fixing low reply rates.

Example ICP fit
Revenue leader · B2B · United Kingdom
Delivered with
Event source · LinkedIn · company and role
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeOpen a related guide

Available in Max · LinkedIn engagement

New followers of tracked companies

Spot decision-makers when they start following a competitor, partner or category leader on LinkedIn.

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Best used to

Build a nurture audience from ICP buyers entering your market's orbit.

Example detection

A Head of Growth at a target account follows two competing agency pages within one month.

Example ICP fit
Decision-maker · ICP account · Global
Delivered with
LinkedIn profile · followed page · company context
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Competitor signals

New sales-team connections

Spot the prospects your competitors' sales teams have just added.

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Best used to

Add a differentiated point of view while the buyer is likely evaluating the category, not after a decision is made.

Example detection

Three people at the same account connect with two sales reps from a competitor.

Example ICP fit
Target account · 200–1,000 employees · DACH
Delivered with
Account cluster · contacts · competitor context
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeBrowse signal guides

Available in Max · Competitor signals

New customer-success connections

Identify likely new competitor customers and prepare the future switch window.

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Best used to

Map probable adoption or renewal timing and nurture the account with a credible alternative before the contract comes up.

Example detection

An Operations Manager connects with a competitor's onboarding lead and CSM.

Example ICP fit
Existing target account · multi-site retail · France
Delivered with
Relationship trail · buyer profile · account context
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeBrowse signal guides

Available in Max · Competitor signals

Competitor GTM engagement

See which posts and people are attracting a competitor team's attention.

Share this signal

Clean permalink + its own preview card.

Best used to

Use the competitor's public attention as a market radar, then qualify every person against your own ICP.

Example detection

A competitor founder and AE both engage with a buyer's post about a failed rollout.

Example ICP fit
Decision-maker · target vertical · 100–500 employees
Delivered with
Post trail · competitor actor · verified contact
Source
LinkedIn
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeOpen a related guide

Available in Max · Hiring & people

New job postings

Reach a company the moment it starts investing in a role or function.

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Best used to

Sell the tools, services or capacity the new team will need before the hire has even started.

Example detection

A 120-person SaaS company opens its first Head of RevOps role.

Example ICP fit
B2B SaaS · Series A–C · Western Europe
Delivered with
Job post · likely owner · verified contact
Source
Career pages & job boards
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Hiring & people

Reposted job openings

Surface a need that persists and a pain that is getting harder to ignore.

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Best used to

Offer recruiting support, interim capacity or automation when the same hard-to-fill role keeps returning.

Example detection

A cybersecurity role is republished for the third time in six weeks.

Example ICP fit
IT services · 50–500 employees · Belgium
Delivered with
Posting history · hiring owner · contact details
Source
Career pages & job boards
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Hiring & people

Hiring campaigns

Detect teams in hypergrowth through a configurable spike in open roles.

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Best used to

Match what is scaling (sales, engineering or operations) to the offer that will remove the next bottleneck.

Example detection

A scale-up opens 18 sales roles across three European markets.

Example ICP fit
250–1,000 employees · international expansion
Delivered with
Role cluster · department growth · budget owner
Source
Career pages & job boards
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Hiring & people

Key departures

Know when a departure creates an operational gap or puts a relationship at risk.

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Best used to

Offer interim coverage, help recruit a replacement, or alert customer success when your champion leaves.

Example detection

A VP Sales leaves a target account with no announced replacement.

Example ICP fit
Best-fit account · sales team of 20+ · France
Delivered with
Departure date · likely owner · account history
Source
Public professional profiles
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeOpen a related guide

Available in Max · Hiring & people

Job changes

Reach decision-makers during the first 90 days of a new mandate.

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Best used to

Approach new leaders while they are reviewing tools and partners, or follow a past champion into a best-fit account.

Example detection

A former customer champion becomes CMO at a 300-person fintech.

Example ICP fit
Past relationship · ICP company · 12 days in role
Delivered with
Role change · relationship history · verified email
Source
Public professional profiles
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Growth & finance

Funding rounds

Match a verified raise and its stated use to the work your offer supports.

Share this signal

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Best used to

Move past generic congratulations and speak to the expansion, hiring or infrastructure the company actually announced.

Example detection

A Series A company raises €12M to enter France and build a local sales team.

Example ICP fit
B2B SaaS · expansion use case · France
Delivered with
Deal summary · use of funds · local decision-maker
Source
Announcements & funding data
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Growth & finance

Mergers & acquisitions

Enter when systems, suppliers and processes are about to be reconsidered.

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Best used to

Offer integration, migration or consolidation support while the acquiring company is defining the operating plan.

Example detection

A regional IT group acquires a 70-person managed-services provider.

Example ICP fit
Acquirer · target geography · relevant service line
Delivered with
Deal rationale · both companies · likely owner
Source
Announcements & public records
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Growth & finance

Team growth or contraction

Track headcount movement globally or inside one department.

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Best used to

Find scaling teams that need structure or shrinking teams actively looking to lower operating costs.

Example detection

A sales organization grows 31% in one quarter while enablement stays flat.

Example ICP fit
B2B company · sales team 25+ · Europe
Delivered with
Growth trend · department · functional leader
Source
Public professional profiles
Coverage
Global

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeOpen a related guide

Available in Max · Local & public data

New company registrations

Be the first relevant supplier to reach a newly registered French company.

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Best used to

Open a day-zero conversation for banking, accounting, software, insurance or go-to-market services.

Example detection

A new 12-person consulting company is registered in Lyon.

Example ICP fit
Target activity code · Rhône · founder identified
Delivered with
SIRENE source · founder · company details
Source
SIRENE
Coverage
France

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Local & public data

Public tenders

Receive relevant French and European tenders with criteria and deadlines.

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Best used to

Act on a qualified submission opportunity or identify a potential co-bid and subcontracting partner.

Example detection

A €480K digital-transformation tender opens with a six-week deadline.

Example ICP fit
Matching CPV · France · contract size in range
Delivered with
Tender brief · deadline · contracting authority
Source
Official procurement notices
Coverage
France & EU

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeRead the guide

Available in Max · Local & public data

Public contract awards

Reach a company when a newly won contract creates immediate delivery needs.

Share this signal

Clean permalink + its own preview card.

Best used to

Offer the people, systems or specialist capacity required to fulfil a secured piece of work.

Example detection

A 90-person agency wins a multi-year public communications contract.

Example ICP fit
Awardee · SME · target region
Delivered with
Award notice · contract value · leadership contact
Source
Official procurement notices
Coverage
France & EU

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeBrowse signal guides

Available in Max · Local & public data

New Google Maps listings

Turn every new local business in a territory into an assigned prospect.

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Clean permalink + its own preview card.

Best used to

Build a fresh SMB pipeline for field sales, payments, telecom, local marketing or business services.

Example detection

A new restaurant appears in Brussels with no website or booking system.

Example ICP fit
Hospitality · Brussels · newly listed
Delivered with
Maps listing · owner or manager · territory routing
Source
Google Maps
Coverage
France & Belgium

Max keeps the evidence attached to the lead so your team can review the context before deciding whether and how to act.

Start for freeBrowse signal guides
Coming soon · C01

Digital intent · Observed event

High-intent website visits

ICP accounts return to pricing, comparison, case-study or implementation pages.

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Best used to

For SaaS sales and agencies: prioritize best-fit accounts that are researching a decision before assigning outreach.

Example detection

A 180-person SaaS company returns to your pricing and migration pages three times in five days.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C02

LinkedIn engagement · Observed event

LinkedIn activity resumes

A previously quiet ICP decision-maker starts publishing again after a long pause.

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Best used to

For content, personal-branding and social-selling teams: join a renewed conversation while the context is fresh.

Example detection

A CRO posts about rebuilding pipeline after nine months without publishing.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C03

Competitor activity · Blended estimate

Likely competitor customers

Several public indicators suggest that a target account may use a competing product or provider.

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How this estimate is built

Blended estimate · 4 public signal families

Max looks for several independent traces of competitor usage. No single mention is treated as proof.

  • Published customer evidence

    Case studies, testimonials or public implementation stories connect the company to the competitor.

  • Hiring clues

    Open roles name the product, its ecosystem or skills associated with operating it.

  • Technology evidence

    Public stack traces are compatible with the competing product or category.

  • Relationship movement

    Relevant employees connect with the competitor's sales, onboarding or customer-success teams.

Best used to

For SaaS, agencies and integrators: research a migration or renewal campaign without presenting probable usage as a confirmed fact.

Example forecast

A target account appears in a competitor case study, names the tool in job posts and exposes matching stack evidence.

This is a probable-usage estimate, not confirmation of a current contract, active deployment or renewal date.

Ask Max to prioritize this signal
Coming soon · C04

Technology changes · Observed event

New technology detected

A relevant tool or technology category appears in a target company's stack.

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Best used to

For integrators, consultancies and complementary SaaS: offer onboarding, integration, governance or adoption support.

Example detection

A multi-country retailer starts using an AI assistant and opens roles for AI governance and enablement.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C05

Technology changes · Observed event

Technology replacement window

A tool disappears or appears to be replaced by another product in the same category.

Share this signal

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Best used to

For migration partners and competing vendors: offer data cleanup, implementation or change support without assuming dissatisfaction.

Example detection

A target company removes its legacy CRM and adds a new revenue-data platform in the same quarter.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C06

Company momentum · Observed event

Product or service launches

A new offer goes live, creating fresh positioning, go-to-market or delivery needs.

Share this signal

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Best used to

For brand, product-marketing and demand-gen agencies: help the team turn a launch into a repeatable route to market.

Example detection

A cybersecurity company launches an enterprise offer but has no dedicated product-marketing leader.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C07

Company momentum · Observed event

International expansion

A company enters a new country or region and starts building the local operation.

Share this signal

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Best used to

For localization, recruitment, legal and go-to-market partners: reach the team before its local supplier roster is fixed.

Example detection

A French SaaS company opens UK sales roles and publishes its first local-market landing pages.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C08

Company momentum · Observed event

New partnership announcements

A strategic partnership creates integration, co-marketing, channel or delivery work.

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Best used to

For ecosystem, content and integration specialists: help both partners activate the commercial work behind the announcement.

Example detection

Two B2B platforms announce a partnership but have not yet launched the integration or joint campaign.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C09

Company momentum · Observed event

Major website changes

A launch, redesign or migration opens needs across brand, SEO, conversion and technology.

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Best used to

For digital, SEO and CRO agencies: detect the change early and identify the unfinished work around performance or conversion.

Example detection

A 250-person company relaunches on a new CMS with changed positioning and several broken market pages.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C10

Company momentum · Observed event

Paid media shifts

A company launches campaigns or materially changes its visible advertising activity.

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Best used to

For performance and creative agencies: approach when budget is moving and the team may need new campaigns, landing pages or measurement.

Example detection

A target account launches paid search in two new countries and triples its active creative volume.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C11

Market change · Observed event

Regulatory changes

New rules affect a target sector and create compliance or operational work.

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Best used to

For legal, cyber, data and transformation partners: map the affected ICP accounts and the owners responsible for adapting.

Example detection

A new reporting requirement gives financial-services firms nine months to update data controls and workflows.

The source event would stay attached so your team can review the context before acting.

Ask Max to prioritize this signal
Coming soon · C12

Funding & ownership · Blended forecast

Likely fundraising within 6 months

Max combines five public signal families to flag companies behaving like teams preparing to raise.

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How this estimate is built

Blended forecast · 5 public signal families

Not from one clue. Max looks for a pattern across independent public signals and shows which indicator families contributed to the estimate.

  • Leadership team completion

    Key CEO, CTO, Sales and Marketing leadership roles are filled.

  • Hiring acceleration

    The volume, pace and seniority of open roles increase.

  • Clues inside job descriptions

    Roles mention expansion, new markets, infrastructure or an upcoming scaling phase.

  • Social momentum

    The company and its leaders become materially more active on public social channels.

  • LinkedIn network movement

    New public connections cluster around investors, advisors and experienced senior operators.

Confidence output

85%+

estimated likelihood of a funding announcement within six months when the full pattern is present.

Best used to

For agencies, recruiters, RevOps and GTM partners: engage before the announcement, while brand, pipeline, hiring and systems decisions are still taking shape.

Example forecast

A B2B startup completes its CEO, CTO, Sales and Marketing leadership team, sharply increases hiring, publishes roles mentioning international expansion, becomes more active on LinkedIn and builds new connections with investors and experienced operators. Max estimates the likelihood of fundraising within six months at 85%+.

This is a pattern-based probability, not confirmation that a round is planned, will happen or will close within that period. The observable evidence remains visible; the exact weights and thresholds stay proprietary.

Ask Max to prioritize this signal
Coming soon · C13

Funding & ownership · Blended forecast

IPO readiness

Finance, reporting, governance and compliance changes align with public-market preparation.

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How this estimate is built

Blended forecast · 4 public signal families

Max looks for a cluster of public-market preparation signals appearing in the same period.

  • Finance leadership

    CFO, controllership, treasury or investor-relations leadership is added or strengthened.

  • Governance changes

    The company adds independent directors, committees or audit oversight.

  • Reporting hires

    Open roles focus on public reporting, controls, compliance or investor communications.

  • Operating maturity

    Systems and processes shift toward repeatable forecasting, risk management and disclosure.

Best used to

For corporate, IR, cyber, data and finance partners: reach the team while its reporting and operating infrastructure is being chosen.

Example forecast

A private fintech adds a CFO and IR lead, forms an audit committee and opens public-reporting roles.

This indicates public-market preparation patterns, not a filed, scheduled or guaranteed IPO.

Ask Max to prioritize this signal
Coming soon · C14

Funding & ownership · Blended forecast

M&A preparation signals

Multiple public changes are compatible with a potential strategic transaction.

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How this estimate is built

Blended forecast · 4 public signal families

Max looks for transaction-compatible changes that converge across leadership, governance and operating activity.

  • Finance leadership changes

    The company appoints leaders experienced in transactions, diligence or integration.

  • Corporate-development activity

    New roles or mandates appear around strategy, M&A or portfolio operations.

  • Board and ownership movement

    Public governance changes suggest a new strategic phase.

  • Preparation work

    Legal, brand, reporting or organizational changes are compatible with transaction readiness.

Best used to

For advisory, communications, rebranding and integration teams: nurture the likely owners without presenting a transaction as confirmed.

Example forecast

A portfolio company changes finance leadership, adds corporate-development roles and updates its board structure.

This is a transaction-readiness pattern, not confirmation that a buyer, seller or signed deal exists.

Ask Max to prioritize this signal
Coming soon · C15

Company momentum · Blended forecast

Scaling momentum

Hiring, headcount, technology, advertising and geographic changes point in the same direction.

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How this estimate is built

Blended forecast · 5 public signal families

Max combines several kinds of expansion evidence to distinguish sustained scaling from one isolated company update.

  • Hiring velocity

    Open roles increase across multiple growth-critical teams.

  • Headcount direction

    Company or department growth persists over time.

  • Geographic expansion

    New-market roles, offices or localized commercial pages appear.

  • Technology investment

    The company adds systems designed for a larger operating footprint.

  • Demand investment

    Paid media, content or sales activity expands alongside the other indicators.

Best used to

For agencies, recruiters, RevOps and infrastructure partners: enter before a scaling team's external supplier roster solidifies.

Example forecast

A B2B company grows sales in two markets, adopts new revenue tooling and increases paid acquisition within one quarter.

This forecasts scaling momentum from converging public evidence; it does not confirm budget, execution quality or future growth.

Ask Max to prioritize this signal